The brief
Peace of mind, not just SPF.
Solacé protects more than skin — it protects the vibe. Everyone else is getting cooked. Made for Runway's Big Ad Contest in four days.
Advertising · 2026
Clawmageddon
Solacé Sunscreen protects your peace of mind, not just your skin. The beach swipes away a heat warning and boils into lobsters, one selfie at a time. Our guy? SPF 50, cocktail, lobster bib.
Don't get cooked.
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